Thursday, May 21, 2026

Barona accelerates business growth and strategy execution with Dynamics 365 | Microsoft Customer Stories

One of Finland's largest private employment and workforce solutions companies, Barona struggled to support growth and manage complex operations with a legacy CRM that made it hard to maintain consistent sales processes, gain visibility into data, and deliver seamless customer experiences. To address these challenges, Barona transitioned to Microsoft Dynamics 365, unifying its sales and customer management processes into a single, integrated platform. This shift enabled the organization to standardize workflows, improve collaboration across teams, and establish a centralized source of truth-improving data visibility, sales efficiencies, and customer experiences; while creating a more scalable foundation for growth. Read the customer story to see how Barona approached its CRM transformation and what your organization can learn from its journey.

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